Hospitality Academy

Diploma in Hospitality Strategy and Digital Transformation

Your Passport to the World of Hospitality

Diploma in Hospitality Strategy and Digital Transformation

Gain a cutting edge tool for online hospitality learning from top global hospitality educators

CATEGORY

Hospitality

STUDENTS ENROLLED

52

LAST UPDATED

12/12/2020

Digital marketing

From $895

(Certificate Included)

DESCRIPTION

Digitalization is here to stay in the 21st century and this phenomenon is revolutionizing the hospitality industry in unprecedented facets.

Essentially, this technological uprising brings limitless opportunities for tech-savvy professionals to effectively develop and implement digital transformation strategies.

This new online Diploma in – Hospitality Strategy and Digital Transformation – is one of the first of its kind and is specifically designed to provide you with the necessary skills to seize these modern opportunities and capitalize on the innovation of our industry.

This recognized Hospitality Strategy and Digital Transformation course provides invaluable understanding on one of the most relevant topics of our modern age: Digitalization.

Digitalization is transforming every major industry in our world and data has become the most important resource for all kinds of businesses. In the hospitality industry itself, digitalization has gained more relevance and the recent pandemic has proven that the hospitality industry needs to adapt to digital transformation.

This online course allows you to adapt to the changing conditions of the modern job market by proactively improving your skills and knowledge on this increasingly crucial subject. Naturally, we support you throughout your online education and we will personalize your learning experience to your individual needs.

So do not risk being left behind in the stone age and actively invest in your professional future now!

Key Benefits

OUR PARTNERS

Receive help and coaching from our expert recruiters throughout your online education. Our team guarantees you opportunities in these leading brands:

Skift
Booking
Mews
Hotels network
marriott logo
Mandarin oriental logo
Hilton logo
The Ritz carlton logo

What do you learn in this Digital Transformation course?

1. Introduction to Big Data

2. Big Data and Strategy

3. Predictive Analysis – transforming data to wisdom

4. Big Data and Customer Knowledge Management

5. Modelling Customer Experience with big data analytics (business model innovation)

1. Introduction to Digital Marketing

2. Digital Marketing Tools

3. Content Marketing

4. Keyword Research

5. Intro to Social Media Marketing

6. New Age Advertising
– Facebook Ads
– Youtube Ads
– Instagram Ads
– Twitter Ads
– Email Marketing
– Affiliate Marketing

7. How To Become A Digital Marketer

1. Introduction to Innovation

2. Creativity and Innovation

3. Basics of Business Model Innovation

4. Value Proposition and “Customer Jobs”

5. Adopting to the market

6. Approaches to Innovation

7. Innovation Processes

1. Trends – Resources

2. Fundamentals of Trend Analysis

3. Trend Classification

4. Scenario Analysis

5. Pre-emptive Impact Assessment

Make your Dreams come True

Certification

Get Official Certification

Get certified by globally recognized hospitality bodies and boost your resume.

Human Resources

Best Professional Network

Become part of the Hospitality Academy Community and interact with hospitality professionals from all over the world.

Career services

Personalized Career Services

Receive personalized advice from our Career Coaching Specialists and access to our career services resources.

Access to all classes

(Certificate Included)

1M JOBS WILL BE CREATED IN HOSPITALITY 
OVER THE NEXT YEARS

TAKE YOUR CAREER ABROAD

Access to all classes 

(Certificate Included)

Contact Us

ABOUT

Hospitality Academy has partnerships with the most recognized schools and institutions to deliver the most affordable educational and professional service for those looking to continue growing anywhere in the world. 

More than a school,  It is your passport to the world of professional hospitality success!

Contact Us

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